Straight advice for local businesses on collecting reviews, replying well, and turning that reputation into calls from Google.
Google says review count and score feed local ranking. Here is how that plays out in the map pack, and how to get more from the reviews you already have.
A simple, repeatable system for asking: who to ask, when to ask, exactly what to say, and how to make leaving a review take under a minute.
Reviews are the first thing most people check before calling a local business. Here is what they really decide, and what it costs you when they are thin or out of date.